The Pour Moi Difference: Skin does its best to change in sync with the season or location, but it needs help. Inspired by this fact, Pour Moi day creams are developed with the world’s first biomimetic (skin-like) textures designed to moisturize and protect skin exposed to climate specific environmental aggressors such as dry air, humid air, various temperatures, sun exposure, pollution, man-made environments which includes even exposure to blue light—an ongoing, daily occurrence in the life of a modern woman—which can be as harmful to the skin as UV rays. Pour Moi Skincare is 100% vegan, non-toxic, cruelty-free and Leaping Bunny certified.